1. Determine what Selects you want, e.g. Job Titles, Business or Industry, etc.

2.  Submission of the HTML and Text version of your message for approval by the Publisher or Association.

3. Select the From Line for your message.

4. Determine the Subject Line for your message. 

5. Do you have a  Suppression File with previous Opt-Outs. (linked definition)?

6. What are the Seed Email addresses you'd like to include?

7. Prepayment for your first two campaigns is required.

8. Who are the Test Email addresses and who will give the final approval of the test?

9. Who should receive the Tracking Report after the email blast? Click here for a typical Tracking Report

10. Unless otherwise indicated each list rental is for a One-Time Usage.

2. In compliance with the CAN SPAM Act of 2003,(link to the FTC) publishers inserts a footer in all email messages to allow the email recipient to opt out of receiving future emails from the publisher.

3. Advertisers must also include a link or email address within their message that allows recipients to opt out of any of the advertiser’s future broadcasts.

4. Advertisers must supply a suppression file(linked definition) that includes all of their opt outs from previous broadcasts. Any of the opt outs contained on the advertiser’s suppression file that match to Publishers email addresses will be removed prior to transmission. If an advertiser does not have a suppression file , they must send an email stating that fact. 

5. The physical mailing address (no P.O. boxes) of the advertiser (sender) must appear in the message.

6. The email message can be text and HTML. Text must be provided as an attachment in a text format. The subject line may not exceed 50 characters. HTML messages must be sent as an htm or html attachment. All images must be housed on a Web site provided by the client. Always include a text message along with the HTML message to enable recipients who are unable to receive HTML to receive the message. 

7. Within 48 to 72 hours of receipt of all required information, publishers will send your first test message. The final broadcast will be sent within two business days of receipt of your final approval.

8. Pricing is based on a one-time, net, error free emails delivered.

9. Prepayment is required for first time renters. Rush service is defined as sending the eblast within 24 hours of receipt of all required information, and is an additional $500.00.

10. The list owner reserves the right to refuse any mailer or offer message.

2. All the lists that we offer to our clients are for a One-Time Rental only. We can make arrangements for multiple uses, usually at a discount.

3. For the protection of the list, all publisher/list owners require that the rented list is either mailed or emailed to an established bonded mail house. If the client purchases peel and stick labels and attests that they will apply them to the pre approved mail sample, then the list can be sent directly to the client. 

4.The list owner reserves the right to refuse any mailer or offer message and requires pre approval of a sample of the proposed mailing and or phone script.

5. Prepayment: First two campaigns must be prepaid, 30 Days Net after that.

Q Can we buy a mail or email list?
A All the lists that we offer to our clients are for One-Time Rental only. There is only one list out of Europe that's for outright sale. Click here for that list.  The prices you see quoted on a DataPage are for One-Time Rental. We can make arrangements for multiple uses, usually at a discount.

Q Why is pre approval required? If I find the names I want at the price I want to pay, is there anything else involved?
A Yes there is. Every list renter whether mail or email, must submit a sample to the publisher for approval of their proposed mailing, email and/or phone script. The publisher can deny any renter's request for any reason.

Q What does a seeded list mean?
A Every publisher/list owner wants to make sure that if you rent their list for a one-time rental you don't re-use it without paying for the additional use. The publisher/list owner inserts names into your list that are actually names and addresses (or email addresses) of people that work for the publisher/list owner.

Q What is a compiled list?
A Any list created from the compilation of public sources such as phone books, deed information, directories, newspapers and courthouse records.

Q What's a Suppression File and Why do I have to have one?
A The Suppression File requirement was part of the CAN SPAM Act of 2003 and only involves email blasts. The purpose of the file is to ensure that email recipients that have opted-out of receiving any further emails from the sender do not receive any emails from that sender. In compliance with the CAN SPAM Act of 2003, Publishers inserts a footer in all email messages to allow the email recipient to opt out of receiving future emails from sender. 

Advertisers must also include a link or email address within their message that allows recipients to opt out of any of the advertiser’s future broadcasts. 

Advertisers must supply a suppression file that includes all of their opt outs from previous broadcasts. Any of the opt outs contained on the advertiser’s suppression file that match to Publishers email addresses will be removed prior to transmission and added to their advertisers file. If an advertiser does not have a suppression file, they must send an email stating that fact. 

Q. How do you filter your list?
A Every list on our Web site is sourced from the pharmaceutical, biotech, medical devices and healthcare trade publications we show in our Publications Page. We also offer our clients lists from the major trade associations serving the pharmaceutical, biotech and medical professions.

The data source for these subscriber lists, both mail and email, is the subscription card that you'll see inside any of these publications. The applicant answers questions about their job function, industry etc. If the applicant "Qualifies" they will begin receiving a free subscription. Thus the "Filter" is the subscription card. This data is the foundation for the list.

A major advantage of subscriber lists is the fact that they are updated every month, e.g. for a monthly publication.

Q  I want to buy a list of just one state, it that possible?
A Yes. Geographic Selects are based upon subscribers 3 digit Zip Code and the State where the publication is delivered.

Q Why are the rental prices shown on each DataPage different?
A The rental costs are different for each list. These base rates/prices are dictated by the publisher and like everything else, are based upon demand for the list. Prices shown on our site are always the Publisher's Posted Rate.

Q Are titles as well as geographical area selections possible?
A The information we show on each DataPage, such as Job Function, are sourced from the Subscription Card. If the Card asked for Title and the applicant fills it out, then we'll have names with a Title associated with it. For example, in the mail list for American Biotechnology Laboratory Mail, we have 12,730 people that have checked off Research Scientist on the Subscription Card-Job Function.

Q Can I look for list possibilities by job function or industry?
A Yes, in addition to looking through our list of publications, here's another way to locate the right list on our site. This new section is currently under construction and it is linked here. 

For example, if you are looking for a list of Research Scientists, you can now scroll down on this page until you see Research and Development (linked) Click on the link and you'll find a page entitled Pharmaceutical- List Selections by Job Function and Job Title: Research and Development. 

This page contains over 60 links to all those Publication DataPages that contain names that have been identified as being in the Research and Development Job Function.